Phil Schiller – Apple’s worldwide head of marketing – recently went on a Twitter spree, updating his account via the popular SoundTracking application. The free app allows users to tell the world what tracks they love, it’s similar to Apple’s own “social network for music,” Ping.
Interestingly, yesterday – when the tweets were made – there wasn’t a Ping in sight, despite the fact that users can Ping directly from their iOS device. Instead, Schiller decided to make use of SoundTracking – sending out a total of six updates throughout the day.
Currently, SoundTracking is available to download for free. As outlined by the app’s developer (in its release notes), key features of the app include:
- Capture and share the music moments in your daily life with your friends and followers.
- Find and follow your friends who are using the app
- Identify and easily find the music you are hearing using our search and auto-ID features.
- Add your own photo or an artist/album image.
- Tag your soundtrack at a location (city or specific venue)
- Share your posts to friends on Facebook and followers on Twitter.
- Check in to Foursquare when you post a soundtrack with a location.
- Listen to a song snippet and view a photo from friends’ soundtracks.
- Let your friends know how you feel about their music moments by liking, loving and commenting on their posts.
- See what your friends and followers think of your music moments.
- See what songs and locations are trending and becoming popular.