Apple has just released two new TV ads which highlight the built-in iPod app and the iTunes Store, and the App Store.

The TV ads are just like the previous two advertisements, which feature AirPlay, FaceTime and Game Center. (At some point, Apple must have abandoned its sickly, “If you don’t have an iPhone, well, you don’t have an iPhone” conclusion, because that’s mysteriously absent from all four TV ads, though it’s still alive over here in the UK.) Apple’s new TV ads concentrate on the ability to listen to and download music on-the-go, and on the App Store (need I say more?).

Both have been embedded below, so you can take a look at them yourself. Alternatively, visit Apple’s Channel over at YouTube for the complete range of iPhone TV ads.

[via Cult of Mac]