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Adobe's New iPad App In Beta Enhances Presentations With A Dash Of Ginger

As it turns out, Adobe has been in the news today not only for its massive user account security breach, but also for its iPad presentation app in progress, Ginger. As reported by CNET, Adobe has just launched Ginger in beta:
"Ginger is now in beta, and you're invited to join the Ginger prerelease program, which will give you exclusive access to Ginger before it's released to the public," the company said Tuesday in a message to those who signed up to try the software. "You'll be able to share the videos you create using Ginger with anyone, so you can share your story."
It's worth noting, though, that while beta testers are allowed to share their Ginger creations, they're forbidden by a confidentiality agreement with Adobe to publicize their experience in using Ginger itself. If you can't see the video embedded above, please click here. But what exactly is Ginger, anyway? Is it Adobe's answer to Microsoft's PowerPoint and Apple's Keynote? Perhaps, but we'll know for certain if and when it gets released out of beta. For now, its official website outlines its key features as follows:
  • Let your voice be heard. Say goodbye to bullet points. Touch recording lets you tell your story as if you're having a conversation. Ginger automatically makes adjustments and adds the perfect soundtrack — so your story sounds extraordinary.
  • Communicate visually. Instantly. You don’t need to be an artist. Search and Ginger gives you the perfect iconic images to fit your ideas. Choose a look: Beautiful fonts, colors, and motion make every element memorable.
  • Watch your ideas come alive. Ginger adds cinema‑quality animation so your story looks polished, professional, and amazing. Automagically.
  • Share your story with everyone. Fast. Publish your video directly to Twitter, Facebook, email, or the web so they can see it on any device. Short, expressive, impactful: It’s the perfect medium to grab your audience.
So, essentially, Ginger is designed to make it easier and quicker to make animated video presentations. Specifically, it's geared toward the creation of presentations for pitching ideas, explaining concepts, championing causes, and other similar situations. For sample presentations made using Ginger, check out the video above, which introduces Ginger itself, and the other videos in the app's website.
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