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Bryan M. Wolfe
| December 4, 2013
Apple's iOS 7 Is Outpacing iOS 6 In Terms Of Adoption
Apple’s iOS 7 is now installed on more than 70 percent of devices in North America. This level of penetration is higher than that of iOS 6 in 2012, according to ITProPortal. The report, which is based on data from online ad network Chitika, shows that Apple’s latest operating system is currently installed on 74.1 percent of iOS devices. This compares to 22.4 percent for iOS 6. The remaining devices are using iOS 3, iOS 4, or iOS 5. As Chitika notes, “This makes it very likely that iOS 7 will continue to substantially outpace iOS 6 adoption, which reached 83 percent close to six months following its release in September 2012.” To date, iPhone users are “slightly more likely” to have adopted iOS 7 compared to iPad users, 74 percent versus 64 percent. “The slightly lower adoption rate of iOS 7 is likely least partially due to features like AirDrop not coming to the iPad 2 or 3, minimizing the incentive for users of those devices to upgrade,” Chitika says. Apple officially released iOS 7 on Sept. 18, 2013. To quantify iOS version distribution by Apple device, Chitika examined a sample of about 300 million U.S. and Canadian impressions on its network from Oct. 25 to Nov. 18. See also: MOGA Launches Ace Power: The First iOS 7 Game Controller For iPhone, iPod touch, Pythonista Gets A UI Overhaul For iOS 7, Improved Settings And More, and Apple Updates Find My Friends With An iOS 7 Inspired Design.