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| January 23, 2014
Beats Music Acknowledges Launch Issues, Doubles Free Trial Duration
New music streaming service on the block Beats Music was officially launched yesterday, but not without its share of issues. And now, Beats, the eponymous company behind the service, has acknowledged the issues and announced a welcome change to sweeten the deal for early adopters. As noted by 9to5Mac, Beats Music CEO Ian Rogers has sent out the following email to users:
Huge thanks to everyone for making our launch day yesterday so successful. We’ve been blown away by the love that made us the #1 Music App in the iTunes Store. Due to the extremely high volume of interest in our service some users are experiencing issues. Most people are unaffected but our priority is to give everyone a great experience. We prepared for issues like these, have a plan, and are going to hold off on letting more people in while we put this plan in action. For those of you that claimed your name in the lead up to launch, we still have your username reserved and we’ll be in touch with your invite. We appreciate your support. Everyone who registers this week will get an additional seven days added to their trial. We’re staying focused on bringing you the best music experience from the people who know what song comes next. Stay tuned, and thanks for being excited about Beats Music. Ian Rogers CEOIn line with this, the Beats Music app for iPhone and iPod touch has just been updated with post-launch bug fixes. Beats Music offers unlimited and ad-free music streaming for $9.99 a month after a limited-time free trial. Initially, the free trial was set for just seven days. But as announced by Rogers, its duration has been doubled for all users who sign up for the service this week. On Friday, Jan. 24, Beats Music will also become available through the Beats Music Family Plan from AT&T, supporting five accounts across 10 devices for $14.99 a month. For more information on Beats Music, check out our original review here on AppAdvice. Following the launch of Beats Music, Beats has decided to shut down MOG, the music streaming service it acquired for $14 million in July 2012, on April 15.