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Apple's new ad suggests 'A Great Big Universe' awaits on iPad Pro

Apple has just debuted a new TV ad for the iPad Pro, ahead of the device’s launch later this week.

Amid declining tablet sales, Apple launches 'Everything changes with iPad' ad campaign

Apple has launched a new advertising campaign that’s built around the tagline, “Everything changes with iPad.”

Apple takes us behind the scenes of its holiday-themed ad, 'The Song'

Apple has just shared a new video showing the making of its recently released holiday-themed TV ad.

Apple tugs at heartstrings with new holiday TV ad 'The Song,' featuring Mac, iPhone and iPad

"With a Mac, iPhone or iPad you have the power to create thoughtful, emotional gifts and memories that transcend time."

'Change is in the Air' and in Apple's new ad campaign for iPad Air 2

The ad heralds a significant change in Apple's marketing campaign for its flagship tablet.

Apple's new TV ad highlights 'Voice Text' feature of iPhone 6 and iPhone 6 Plus

Apple has debuted another TV ad for the iPhone 6 and the iPhone 6 Plus featuring Jimmy Fallon and Justin Timberlake.

Apple touts Continuity calling and A8-powered gaming in new TV ads for iPhone 6

Apple is back with another pair of TV ads for the iPhone 6 and the iPhone 6 Plus featuring Jimmy Fallon and Justin Timberlake.

Apple taps into 'The IT Crowd' for UK versions of iPhone 6 ads

The U.K. versions of Apple's "Duo" and "Health" ads for the new iPhones feature the voices of Richard Ayoade and Chris O'Dowd.

Apple shows iPhone 6 and iPhone 6 Plus in their actual sizes in new print ad campaign

Apple has just launched a print ad campaign that advertises its new "bigger than bigger" iPhones in their actual sizes.

Apple launches new duo of iPhone 6 ads featuring Justin Timberlake and Jimmy Fallon

Justin Timberlake and Jimmy Fallon are back in two new iPhone 6 ads titled "Huge" and "Cameras."

Apple's 'Misunderstood' TV ad for iPhone 5s wins Emmy for Outstanding Commercial

Apple has just won an Emmy award for Outstanding Commercial for its holiday-themed TV ad for the iPhone 5s.

Apple debuts new 'Your Verse' iPad TV ads featuring Beijing musicians and Detroit activist

Apple has debuted two new TV ads for the two new stories in its ongoing "Your Verse" campaign for the iPad.

Former Nike exec and Angela Ahrendts colleague is Apple’s new digital marketing director

Apple's new digital marketing director previously served as the social media chief for both Nike and Burberry.

Apple's new ad showcases how the iPhone 5s helps people live their 'Dreams'

Apple has just debuted a new TV ad for the iPhone 5s, titled "Dreams."

Apple celebrates 'all the many ways people love the MacBook Air' in new 'Stickers' TV ad

Apple has just debuted a new TV ad for its MacBook Air line of ultraportable notebook computers.

Apple's In-House Commercials Not Performing As Well As Ads From Longtime Collaborator

Apple's in-house commercials — as opposed to ads from TBWA\Chiat\Day — are apparently not faring so well among audiences.

Go, You Chicken Fat, Go! Apple Focuses On Fitness In New iPhone 5s TV Ad

Apple has just debuted a new TV ad for the iPhone 5s.

New Lyft Parody Has Everything You'd Expect In An Apple Ad

You'll absolutely love this new Apple parody ad from Lyft.

Apple Is Getting More Aggressive With iPhone Ad Spending

Apple's iPhone advertising was up considerably in 2013.

The New York Times Runs An Underwater iPad Air Ad At The Wrong Time

The publication posted an underwater iPad Air ad next to an article about the Malaysian Flight 370 tragedy.

Samsung Tries To Poke Fun At Apple In A New Ad

Samsung is out with its latest ad mocking Apple.

Madison Avenue Calls Apple And Amazon ‘Slow, Cocky And Downright Stingy’

Few on Madison Avenue are happy with Amazon and Apple.

Apple's Newest 'Your Verse' Story Features Very Snowy, Mountainous Terrain

Apple has unveiled another story on the company's "Your Verse" webpage.