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think different campaign

Apple's Former Ad Guru Says It Is Time For Apple To Think Different Again

The guy that ran Apple's "Think Different" campaign believes that Cupertino has lost their mojo.

Apple's Annoying Genius No Longer Selling Macs On TV

The chatty Genius guy is no longer selling Macs on television. The time has come for Apple to think different again!

History, Products And Relationships Behind Many Of Apple's Icons

Apple is known for their iconic devices such as the iPhone/iPod touch, iPad, and iMac, which many consider works of art. However, the company also puts much thought into the icons they create that represent applications in iOS and OS X, according to The Next Web.