OMAST

OMAST IS A NEW KIND OF LIFESTYLE BRAND.

We combine innovation and tradition to build new, timeless lifestyle products in collaboration with the best Italian craftsmen, reviving and fostering their traditional techniques of manufacturing.

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OMAST AI-powered bike assistant: meet "Casey", OMAST's first bot. Casey lives inside the app and will be using real-time notifications to help make sure all of your rides go as smoothly as possible. You can also talk to Casey using our in-app chat.

Casey can help you with:
- WEATHER INFORMATION: every time you start biking or if you are planning a future trip, Casey will give you relevant weather information.
- EVENT SCHEDULING: Casey knows that when you are asking him to schedule an event you will be moving around with your bicycle. Go ahead and ask him to schedule a meeting for you, he will send you a notification when it will be time to get going.
- DANGEROUS AREAS: Casey will notify you when you are about to enter an area where there have been bicycle theft. You can also tell Casey if you feel that an area is not secure for parking a bicycle, he will remember that and will share the information with other fellow bikers.

Get our proximity sensor and enhance Casey's super powers:
Casey can be used by everybody, but if you want to get a more accurate and tailored support, buy one of our proximity sensors for just $5 and attach it to your bicycle (we will provide a small case to hide the sensor underneath your bicycle seat).

Continued use of GPS running in the background can dramatically decrease battery life.

NOTE: all the OMAST bicycles come with an embedded proximity sensor.

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OMAST APP is Storytelling: get direct access to the history, the design and building process of a line of exclusive bicycles, entirely hand-built by our 120 years old factory in Milan. We have thoroughly studied hundred of vintage models built during the past 100 years, and have created 4 models that represent the quintessence of Italian style and homage to our makers' craftsmanship.

The app makes each bike’s provenance traceable thanks to an online narrative following the bicycle’s journey from the factory to the first ride.

The OMAST app has two sections:

- Public Stream: watch short videos about OMAST products; look at pictures from our workshop or access our online shop to buy OMAST merchandise or one of our bicycles.

- Your Division: buy an OMAST hand-built bicycle and receive a unique code to access "My Division" section, a private area where you will receive updates about your bicycle and will be able to follow all the different development stages, along with direct messages from us and your craftsman.