September 20, 2011
A recently uncovered T-Mobile memo suggests existing customers can keep their rate plans if the planned merger with AT&T goes through. However, the fine print suggests that all bets are off when it comes time to purchase a new phone, according to BGR. According to a memo entitled, “AT&T and T-Mobile Acquisition FAQs,” T-Mobile customers will be able to keep their existing rate plans. This will occur even though T-Mobile is “widely know for its aggressive service pricing while its potential acquirer, AT&T, is not.” Unfortunately, the wording of the document also suggests this policy is temporary, at best: “T-Mobile customers will be out of luck if they want to purchase a new subsidized phone under contract, however, though it does not state explicitly that new contracts will require customers to switch to a standard AT&T rate plan.” Of course, the document will mean little if the U.S. government gets its way and blocks the sale between AT&T and T-Mobile. In that case, we would expect T-Mobile’s aggressive service pricing to continue in its attempt to continuing competing against AT&T, Verizon, and Sprint. As usual, we’ll keep you updated.