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Join The Brick And Mortar Shopping Network With Luster

Join The Brick And Mortar Shopping Network With Luster

February 9, 2012
Luster by Luster GmbH icon

Luster (Free) by Luster GmbH is a social networking fashion app that lets users upload the newest and best shopping finds for fashionistas all over the world. Looking for the new hotness? Check out Luster to find out where it’s at.

Luster by Luster GmbH screenshot

Unlike social network apps like Snapette and Pose, Luster focuses on boutiques and specialty shops. The developers are in the process of incorporating merchants into the system who will then be able to highlight hot items and submit sale information.

Users must register to be able to “favorite” items or post their own finds, but if you worry about privacy, there is no need to register in order to just window shop the fashion trends. Users who wish to participate in the action can bring Luster with them while they shop for shoes, handbags, earrings or whatever. Try on a cute dress and upload the photo. Include the brand of the item, the location of the shop and how much the find costs. Others using Luster can see the post in the “Latest” section of the app and hit the heart button in the lower, right side of the screen to add it to their favorites. Users with a lot of activity will become trend setters and fashion finds that get a lot of buzz will become the new hotness.

This app focuses on brick and mortar stores. It is not necessarily an app to find the best deal on a pair of DKNY shoes, but an app to find the best store near you to try on a pair of DKNY shoes. If the trendy recycled clothing store has a vintage peacoat looking for a home, post it to Luster. The store will appreciate the foot traffic.

Currently, there are only a few cities with registered members of Luster. New York City, Los Angeles and Berlin are dropping the most fashion finds. However, it only takes a few shopaholics to get the ball rolling in your town. Be a trend setter in your own neighborhood.

This app is easy to use and looks great. The fact that it is geared toward neighborhood shops instead of the hottest deals makes it worth checking out. Imagine being able to get your favorite boutique listed as one of the trending shops for others to discover. Luster is free, so there is no reason not to give it a try. Pick it up in the App Store today.

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