There are a lot of terrific photo and video editing apps on the App Store. They allow you to apply various color effects and use filters to spruce up what you capture after you have taken your shot. But, a new app called Vivv from AOL, Inc. lets you do all this before capturing that great shot, letting you bring life to your photos and videos right from the start.
You can quickly switch between camera and video as well as your front and rear facing options. Then apply one of the nine filters before capturing your photo or video. This way you can see the final product to get just the right filter beforehand.
The other feature of Vivv that really stands out is the color effect. Before you hit the shutter button, use the color picker to choose a color in the scene. The photo or video will then be turned to black and white with the color you picked highlighted.
Since Vivv lets you share your creations instantly via social media, text, or email, being able to apply cool effects before even capturing your shot is a smart idea. The app is very easy to use and highlighting a certain color in your photo or video really adds a unique, artistic touch.
Vivv is designed for iPhone and iPad, is available for free on the App Store, and contains no in-app purchases. In other news this week, take a look at Facebook works some Photo Magic into Messenger or Pixelmator expands iPad Pro support with 30 new brushes.