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New Kindle Ad Takes A Bite At The iPad

New Kindle Ad Takes A Bite At The iPad

September 13, 2010
As great as the iPad is, it definitely has a weak spot: sunlight. Yes, not only does sunlight easily overheat the iPad, but it also makes its screen unreadable. Amazon didn't miss the opportunity to call Apple out on this fact; in a new ad they began airing today. The ad is in the same genre as Mac versus PC ads and points out the new Kindle's e-ink screen and the device's low price-point. It hurts. Maybe, because, unfortunately it's true:

I like it though, it's a bit funny and definitely way classier than the kind of trash Sony puts together.

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