Square, the much hyped credit card processing app which comes with a free card reader has now been available for a couple of months. Yet, it’s not the big success it was expected to be, as a couple of things are still holding it back. The first issue is the reader dongle. Many people are still, unfortunately, having problems finding, and using it. Also, the limited amount one can process through the system make it unsuitable for many businesses.
Nevertheless, the company still has some great potential, and they’re now trying to once again promote the service with a new video ad. Made by lonelysandwich, it’s trying to make Square and paying by credit card on an iPhone sexier than ever.
Check it out:
Square for iPhone and iPad is available free of charge, as for the card reader, it can be ordered free of charge in the US once you have signed up for the service.