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| June 12, 2012
The Omni Group Cuts OmniFocus For iPad And OmniFocus For Mac Prices In Half
Since their launch into the App Store, OmniFocus for iPad and OmniFocus for Mac have never changed in price. In fact, adjusting prices is not at all The Omni Group's style. Therefore, you can probably imagine how shocked we were to hear of big OmniFocus price drops. One of the most feature-rich task management apps out there, OmniFocus is rightfully claimed an essential choice for people that need to visually manage and keep their huge list of tasks organized. In which case, it's understandable why The Omni Group stands firm on their price selections. Launched in 2008 at the price of $19.99, OmniFocus for iPhone was the first of the cross platform set to hit the App Store. The iPad version came next, released in July 2010 and priced at $39.99. To complete the set, the Mac OS version was made available through the Mac App Store in January 2011 with a price tag of $79.99. Yesterday, prices of both the iPad and Mac OS versions decreased by 50 percent, thus significantly altering the fairly standard pattern and typically set in stone pricing scheme The Omni Group has been adhering to. So, why these two apps and why now? Well, the best explanation we can come up with is the recent release of The Omni Group's latest project management software, OmniPlan. Is the idea to entice users to consider OmniPlan instead, or maybe even hopes that some will take advantage of both? No matter what the reason, lower prices are usually appreciated anyway. OmniFocus for iPad is compatible with iOS 4.0 or later, and currently available in the App Store for $19.99. OmniFocus for Mac is compatible with OS X 10.6.8 or later, and currently available in the Mac App Store for $39.99.