TiVo's Next-Gen Platform Includes Integration With Apple TV
On Thursday, TiVo has announced the company’s new Next-Gen Platform that should make Apple fans happy. The new platform has been designed for mobile and Apple TV users, among others.
The framework is being described as a new way to manage and deliver content to cable TV and internet TV subscribers. This will include unmanaged devices such as Apple TV and Amazon Fire, mobile devices, set-top boxes running on Linux and Android TV, and content viewed through a browser.
Little is known about the new framework, except what TiVo has posted on its business website.
Under a section for TiVo for Streamers, the company explains:
TiVo for Streamers helps operators support a bring-your-own device strategy by offering the ultimate entertainment experience to unmanaged streamer devices, including Apple TV, Amazon Fire and Android TV.
Next,
TiVo for Mobile provides hyper-personalized, beautiful and simple multi-screen experiences. It can seamlessly support multiple use cases, from a standalone, cloud-enabled IPTV app decoupled from the STB to a hybrid app that provides access to both cloud-enabled and companion use cases.
It will be interesting to see where things go from here.
TiVo, which brought the first digital video recorders (DVRs) to market two decades ago, has been struggling in recent years as the video streaming market has taken off.
