Apple’s App Store management team is up to its old tricks, and has just removed a Facebook-connected hookup app called BWF (Bang With Friends) from the App Store. While the application’s developer is working towards resubmitting BWF, which currently serves more than 1 million users, it would appear that Apple’s mission towards cleansing the App Store of all vulgarity means serious changes to BWF will have to be made before the app becomes available once again.
The concept behind BWF is simple. After connecting their Facebook account to the application, users can anonymously select friends who they are interested in hooking up with. If a match between two users is found, Bang With Friends will notify each person and a relationship can potentially “blossom” from there.
Less than a week following its launch, however, BWF has indeed disappeared from the App Store. Speaking with ValleyWag, Bang With Friends’ co-founder and CEO Colin Hodge noted that the company has yet to receive a concrete explanation for the application’s removal, and hopes to resubmit the app as soon as possible. While many (including myself) are of the opinion that the app’s risqué content contributed to its removal, there could nevertheless be some underlying privacy concern that forced Apple to pull BWF before more users downloaded it.
We’ll keep you updated with further information on this story as we receive it.
In the meantime, for additional app related news, see: It’s Now Easier To Listen To Stitcher Radio While Driving With The App’s New Car Mode, The New Yorker Magazine Newsstand App Finally Optimized For iPhone 5, and AppAdvice Daily: Hot New Games .