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Apple's App Store Supported $519 Billion in Commerce in 2019

June 15, 2020

Apple recently announced that the App Store ecosystem in 2019 supported $519 billion in billing and sales.

Physical Goods and Services Lead the Way

Physical Goods and Services Lead the Way

The independent study was conducted by economists by the Analysis Group. 

“The App Store is a place where innovators and dreamers can bring their ideas to life, and users can find safe and trusted tools to make their lives better,” said Tim Cook, Apple’s CEO. “In a challenging and unsettled time, the App Store provides enduring opportunities for entrepreneurship, health and well-being, education, and job creation, helping people adapt quickly to a changing world. We’re committed to doing even more to support and nurture the global App Store community — from one-developer shops in nearly every country to businesses that employ thousands of workers — as it continues to foster innovation, create jobs, and propel economic growth for the future.”

More than 85 percent of the $519 billion is given to third-party developers and businesses. 

Physical goods and services accounted for $413 billion of the total. In that category, mobile commerce grabbed most of the sales. 

Billings and sales from digital goods accounted for $61 billion. The largest driver in that category were games.