Fashion has come a long way in India, since our beloved classics of the 50s, to the present day modern styles
1indiaonline
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Fashion has come a long way in India, since our beloved classics of the 50s, to the present day modern styles. As a leading player in the industry, we had our fair share of transitions, and finally, our objective became clearer than ever. Today, we command a fair share of the market, have a wider reach than before, and appeal to a large section of the society for whom we have become an identity, a way of life.
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Fashion has come a long way in India, since our beloved classics of the 50s, to the present day modern styles. As a leading player in the industry, we had our fair share of transitions, and finally, our objective became clearer than ever. Today, we command a fair share of the market, have a wider reach than before, and appeal to a large section of the society for whom we have become an identity, a way of life.
We are 1-India Family Mart, the fashion company, the trendsetters of tomorrow. We give our consumers a common language of expression, and adorn them with world-class fashion at an affordable bargain. “Affordability” or the budget friendly approach, creates a niche in the market, differentiates us from the rest, and makes us more acceptable among the masses. Which is why we are now synonymous with “affordable fashion”, and wish to continue this unique promise as one of our strong selling propositions.
Nysaa Retail Private Limited, the parent holding company of 1-India Family Mart, was established in 2012, with the sole aim of providing value fashion, along with the latest global trends. Thus began the journey of 1-India Family Mart in the year 2013, and since then, we have never looked back. Today, 1-India Family Mart is the fastest growing value retail chain in India, having a strong presence across tier 2, 3 & 4 cities. Beginning from our first store in Uttar Pradesh, we now cover every nook and corner of the country, with our 91 stores across 13 states, a number which is growing rapidly. From a handful of employees in 2013 to approximately 2700+ today, the company has one of the lowest attrition rates in the retail industry, a good reason to be proud of.
As a fashion company, we understand our creative side of business and endeavor to hire the best talents from the industry, and keep the process of innovation alive every minute. We also striving to introduce the latest technologies prevalent globally for producing quality products and offer a competitive option to the end consumer. Along with innovation, we will continue to provide skill training to workers, create employment opportunities and fulfil our corporate social responsibility.
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