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风靡广告界文案圣经

顶尖营销策划文案案例分析宝典 - 告诉你文案怎么写,文案写作范文训练手册

by Xiaoli Huang

What is it about?

风靡广告界文案圣经!广告文案、网店编辑、淘宝店主提升效率与业绩的必备手册!

App Details

Version
1.0
Rating
NA
Size
21Mb
Genre
Reference Business
Last updated
November 26, 2015
Release date
November 26, 2015
More info

App Store Description

风靡广告界文案圣经!广告文案、网店编辑、淘宝店主提升效率与业绩的必备手册!

你还在为好创意绞尽脑汁、用标新立异来吸引消费者吗?
还在抓不到重点、用华丽夸张的词汇写文案吗?

精彩的文案是广告业的核心和灵魂,无论是对印刷品、电视、广播,或者任何其他媒介而言。

经验丰富的文案老鸟带领大家饱览文案的创作过程:从一开始准备研究产品和市场,到将创意落笔成文,再到最后将它们打磨成光彩熠熠的文案;
揭秘创作极具销售力的好点子所遵循的步骤;
阐述如何挖掘一件产品的特色,并将它转化为能强烈吸引顾客的产品功效;
……

跟着文案大师的一步步指点,您将能完美写出“超好卖”的文案。

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