Fashion In Bits - Curated News

Fashion in Bits is a short form news app for leaders in the retail world to stay on top of important news from the industry. With a maximum word limit for each news card you can catch up with all the brew in less than 5 minutes a day.

If you're looking to invest in your professional growth and need to keep yourself updated with news from the industry then you're in the right place. Staying abreast of the luxury, fashion and retail world is hard, as sources of industry news are limited and most remain behind a paywall. Even once you pay for a subscription it's a time-consuming process to read long form articles.

Being a leader in your domain, we understand you're busy so we curate easy-to-read news bits for you. There's a limit to the number of words on each card. Just enough to inform you what the article or report is about. If you like what you're seeing or want to read more then simply swipe left. You'll be taken to the original news source in the app itself. News sources include Business of Fashion, WWD, NYTimes Fashion, Glossy, Forbes, Fortune, Vogue, Vulture, Prestige, Drapers Online and many more.

FiB was born out of a passion project. We're developers who work with some of the largest fashion retailers in the world. As technology enthusiasts, staying upto date with fashion and lifestyle news was hard enough. Despite selecting interests such as 'Fashion', 'Retail', 'Luxury' in apps like GNews, Flipboard, inShorts etc. we realised that we'd end up seeing politics, sports news, tech news and gossip from the entertainment and celeb world.

How do we know who Bernard Arnault is acquiring next? What is Burberry doing with their digital strategy? Any info on Lane Crawford doing innovative collabs in Hong Kong and China? What's the new podcast by Saks Fifth Avenue CEO all about? What does it mean when Neiman Marcus is filing for bankruptcy and Macy's is furloughing workers? Are fast fashion brands like Zara really doing enough for sustainable growth? What impact will unprecedented global events have on future trends in retail? Will VR and AR make more than a gimmicky impact ever? Why are Farfetch and Net a Porter getting into offline?

We needed answers. And we didn't have time.

That's why we created FiB. Sharing it with love :)