Market Assistant

Market Assistant, by Launch Bridal Group, LLC, is a professional app created specifically for Retail Store Owners and wholesale Buyers who attend In-Person Designer Markets.

Attending In-person Markets is a critical part of Merchandising, but can be incredibly hectic, and it’s hard to retain the firehose of information that’s thrown at you.

Market Assistant is here to help. We turn your iPhone into a powerful and intuitive tool to help you Discover, Record, Save, and Organize all the critical Designer, Style, & Wholesale Market info—so you can do more and be less stressed during Market.

Specific examples of what it can do for you:

• Choose from some of the Leading Global Designers—for Bridal and Evening Wear, and browse through each of their New Collections, Carry Overs & Best Sellers.

• See every Gown, Dress, and Accessory, with multiple high-resolution images, videos, Designer’s descriptions, Fabric descriptions and options, Available Colors, Size Charts, Order Options, and Custom Changes.

Market Assistant brings the Power of the iPhone to Designer Fashion and becomes your “magic wand” at Market.

• Simply scan the QR Code on any Dress, and instantly see all the imagery and information about that dress—right in the palm of your hand.

• From here you can View all of the images and information, including: the Designer’s Wholesale Pricing to you, the suggested retail price.

• Take & save your own photos & videos, side-by-side with the Designer’s Images.

• your photos or videos are automatically tagged and stored to that particular dress for you.

Market Assistant is set-up to mirror the different stages that Professional buyers take dresses through, as they work through Hundreds (or even thousands) of new dresses.

Market Assistant allows you to check-off Dresses and automatically create lists for:
• Want to See
• Saw In-Person
• Saw On-a-Model
• On My Shortlist
• Market Order

Rate each dress, on a scale of 1-10, and take multiple notes for each dress.

• Use it on an iPhone at the show.
• Review your dress picks, Prices, Photos, Videos, Ratings, and Notes in the evening on your iPad
• And project it up on a big screen when you get back to the office for group meetings--to view, discuss, sort, filter, and vote on this season’s buys

And when you’re ready, just select the colors and sizes that you want from each of your final “Market Order” selections, with any questions or comments, and hit “Submit”—and your draft Market Order is instantly sent to the Designer/Rep.

It costs nothing to use.
There’s no charge for the App currently, however the Wholesale Pricing Information is available only to certified Retail Stores & Boutiques.

Where is it available?

Market Assistant App is available at the top Bridal & Evening Designer Fashion Markets Worldwide, such as:
• NY Bridal Fashion Week - NYBFW - Oct ’23
• New York Fashion Week -NYFW – Feb ‘24
• NY Bridal Fashion Week - NYBFW - April ’24
• Barcelona Bridal Fashion Week - April ‘24
• New York Fashion Week -NYFW – Sept ‘24
• Bridal Week Harrogate - Sept ‘24

Debuting Oct ’23 at NYBFW – New York Bridal Fashion Week

Market Assistant App is developed and licensed by Launch Bridal Group, LLC - a Premier Wholesale Agency, representing a select group of some of the World’s Finest and most sought-after Bridal and Evening Designers in the U.S, Europe, and beyond.