Virtual Eye Magic

The traditional method of marketing is to have a sales team who meet

customers and propose products using physical samples, which is costly in

the long term. Decision making is also hard for the customer because it is

difficult to visualize for example a kitchen cabinet installation, Signage, Car

accessories, specifically car rims. How will it look in real life size? The design

may look great on a small sample piece but may not when it is scaled up to

actual size. By which time it is too late for the customer to change it.

Our VEM website and App is tailored for the business that wants to reduce

dependence on sales visits, production costs, travel time to and fro

customers office or home, eliminate the need to make samples and thus

save time and money. They also gain a competitive edge and savvy profile

through the use of this most modern technology; augmented reality, to

present designs to their customers. The business member logs into his

member’s area and upload products, generate AR markers and send or

hand them over to his customers.

Our business members who will use this website will need to get their

customers to download the FREE APP from the Appstore platform so that

they can view the products in the markers given or emailed to them. They

can do a screen grab of what they ‘see’ through their device and share that

on social media. This will help to increase the business’ customer base,

build brand awareness and increase market share for them.

As stated above our target market is bona fide businesses in manufacturing

and retail. VEM aims to take the guesswork out of the customer’s decision

making. The customer can literally ‘see’ the end product as if it already

exists thus making it very easy for them to choose the products they truly

want.