Pebble Smartwatch, the official iOS companion app for the e-paper timepiece of the same name, has just been released in the App Store.

Pebble is noted for being a result of a successful Kickstarter campaign, which generated $10.2 million in funding last year. As reported just hours ago, the first batch of Pebble units have just been shipped to the very first Kickstarter backers, with more to be sent out to other customers soon.

If you’re expecting your very own Pebble, download the Pebble Smartwatch app now in order to take full advantage of the device once it arrives.

If you can’t see the video embedded above, please click here.

With its specially designed dashboard, the Pebble Smartwatch app can:

  • notify you when software updates for Pebble are ready to install
  • install and remove custom watchfaces onto your Pebble
  • send ping test messages to your Pebble
  • help you troubleshoot issues

Optimized for iPhone and iPod touch running iOS 5.0 or later, Pebble Smartwatch is available now in the App Store for free.

To learn more about the Pebble smartwatch itself, please see CES 2013: The Pebble Watch Will Begin Shipping To Kickstarter Backers Later This Month and Pebble Watch To Arrive In Five Colors, Include SMS And iMessage Integration.