If you haven’t downloaded and played Temple Run: Oz, then you, my friend, are missing out on a really good endless running game. Fortunately, you can rectify that omission right now by opening the Apple Store app on your iDevice and getting your redemption code to download Temple Run: Oz for free.

That’s right. Temple Run: Oz is the current paid-to-free offer of the Apple Store app.

Apple began offering certain premium items from the App Store, iTunes Store, and iBooks Store early last August in a bid to promote content from those digital stores. The move is believed to go toward pushing iPhone sales directly from Apple Retail in the long run.

The first premium item offered for free through the Apple Store app was the relaxing puzzle game Color Zen, which was normally available for $0.99. Temple Run: Oz also normally goes for $0.99, but, as mentioned, you can get it for free through the Apple Store app.

Just open the Apple Store app, scroll down, and select the option labeled “A game for you. On us.” You will then see a new page, which notes:

Temple Run: Oz is the exhilarating sequel to the classic game, based on the film Oz the Great and Powerful. In this game you’ll run, jump, fly and slide across the yellow brick road.

On this page, just tap the “Download now for free.” button to open the App Store app with your redemption code already provided. Redeem the code, wait for the game to install, and enjoy.

The Apple Store app itself is available in the App Store for free.