AIS客户端

AIS数据客户端 是尼尔森网联媒介数据服务有限公司(Nielsen-CCData)自主研发,并率先在国内推出的第一款专业AIS数据终端,数据源来自尼尔森网联AIS全媒体广告洞察分析系统,为客户提供随时随地的数据服务。尼尔森AIS全媒体广告洞察于1990开始在中国服务,提供581类产品或服务的广告花费,广告投放和广告创意信息,全方位覆盖电视,互联网,平面,电台等主流媒体.
主要功能包括:
1.城市/日期选择: 选择已经授权的城市,查看相应的媒体信息.
2.分媒体类型数据展示: 转动转盘,查看所选区域的分媒体类型数据.
3.分行业数据展示: 选择分媒体类型,查看对应的分行业数据,双击某一列可查看对应的数据的柱状图VIEW.
4.分广告主数据展示: 选择分媒体类型,查看对应的分广告主数据, 上下拖动选择行业,双击某一列可查看对应的数据的具状图VIEW.
5.分品牌数据展示: 选择分媒体类型,查看对应的分品牌数据, 上下拖动选择行业,双击某一列可查看对应的数据的具状图VIEW.
注意:
1.账号均由授权发放,暂不提供线上注册.您登陆自己的账号后,可能看到和截图或其它客户不一样的功能,这是由于权限有所不同造成的,是正常现象.
AIS database client is researched and developed by Nielsen-CCData Media Research Co., Ltd independently, and it is the first company to launch the first professional AIS database client at home, its data come from Nielsen-CCData AIS Media advertising insight and analysis system, it can provide the data service anytime and anywhere. Nielsen began its AIS Media advertising insight service in China from 1990, it provides advertisement spend, advertising and advertising creative information about 581 classes of products or services, full courage TV, Internet, print, radio and other mainstream media.
Main features include:
1. City/date selection: select the city authorized, to check the information of the corresponding media.
2. Data show based on media type: turn the wheel, to check the media data of the area selected.
3. Data show based on industry: select the media type, to check the data of the corresponding industry, and you can check the bar graph VIEW of the corresponding data by double-click the column.
4. Data show based on advertisers: select the media type, to check the data of the corresponding advertisers, you can drag up and down to select the industry, and check the bar graph VIEW of the corresponding data by double-click the column.
5.Data show based on brand: select the media type, to check the corresponding brand data, you can drag up and down to select industry, and check the bar graph VIEW of the corresponding data by double-click the column.
Attention:
1. You may find the features of your count are different from print screens or other clients, but it is a normal phenomenon because of the different permissions.