Ammammas – a new name in Ready to cook foods, is in the business of reinventing Fresh Convenience
ammammas
What is it about?
Ammammas – a new name in Ready to cook foods, is in the business of reinventing Fresh Convenience. Our team members are local to the communities we serve and are passionate about providing the very best in freshness and making a difference in our customer's lives. We do it three ways: by offering great food, enormous savings in time and at a store nearby, that makes shopping easy.
App Store Description
Ammammas – a new name in Ready to cook foods, is in the business of reinventing Fresh Convenience. Our team members are local to the communities we serve and are passionate about providing the very best in freshness and making a difference in our customer's lives. We do it three ways: by offering great food, enormous savings in time and at a store nearby, that makes shopping easy.
All the products at ammammas, are made with quality wholesome ingredients. Unprocessed foods are the basis of our products.
Tradition is the bedrock of everything we do at ammammas. And we draw inspiration from Smt. Mangamma (alivelu mangatayaru ) the grandmother of Maanya Viswanath and Bhavya Viswanath
It is Smt. own recipes, the recipes that we tasted in our own home, that we bring to life in each packet – truly a rich tribute to our own ammamaa!
Ammamma’s:
We live in a fast moving world where we are hard pressed for time. If sedentary lifestyle is one concern, another critical problem is trying to feed yourself healthy food that keeps you going through the hectic day. While a few of us can afford the luxury of hiring a cook, others reach out to food delivery apps. More often than not, we end up ordering food that’s appetising (read junk food). Not many of us really care about ordering healthy food every other day. If we are eating out, then it should be tasty. Realising the need for food that’s both tasty and healthy and to cater to the busy people on the go, Hyderabad based start-up
Mangamma foods private Limited (MFPL), is into the ‘Ready2cook’ segment under the brand name “ammamma’s”.
Ammamma’s offers a range of fresh food that’s both healthy and tasty. Even though the brand is targeting the Hyderabad market in South India, it realises the need for something that’s wholesome in terms of nutrition. ammamma’s manufactures interesting variants in Chapati, poori and parota.
The food unit is situated near Kukatpally in Hyderabad. Nagasai Viswanath, Co-Founder of MFPL is not an amateur in business. He has successfully managed businesses in India and Africa. Elaborating on the products, he says that the company is offering a range of ready to cook packed products which are high in fiber and nutrition. Talking about poori, he says that they are low oil absorbing. The other product in offer are Chapatis with different nutrition values—Plain Chapati, Ragi Chapati, Methi Chapati, Multi-grain Chapati and Moringa Chapati. The band also makes Parotas, one of the most popularly consumed food by both North Indians and South Indians.
Founders of the company were trained and awarded the technology transfer by CFTRI, Mysore to make and serve products with quality and longer shelf life.
“We believe that Quality gives us continuous business and revenue,” says the founder.
So, what’s the target group?
The products will soon be available in organised retail across Hyderabad and the brand wants to primarily target gated community and multi-storeyed apartments besides hotels, hospitals, and educations institutions.
There are many Chapati makers on the street and partially mechanised, very few are able to sell beyond a small geographical area within Hyderabad. Brand ammamma’s has touched the taste and hearts of many residents of Hyderabad and is adding many more satisfied customer month on month.
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