CPM advertisers pay based on how often their ad is shown to users
CPM, CTR, RPM Calculator
What is it about?
CPM advertisers pay based on how often their ad is shown to users. For example, when you buy 10000 visits with a $2 CPM, you'd end up paying $20 for the whole campaign. With CPC advertising, advertisers pay for actual visits to their site. For example, you may agree on $1.5 CPC and this is how much you'll pay for every single click.
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App Store Description
CPM advertisers pay based on how often their ad is shown to users. For example, when you buy 10000 visits with a $2 CPM, you'd end up paying $20 for the whole campaign. With CPC advertising, advertisers pay for actual visits to their site. For example, you may agree on $1.5 CPC and this is how much you'll pay for every single click.
CPM calculator helps you with cost and volume of advertising traffic.
CPM calculator helps compute a basic task for online marketers and publishers.
CPM is shorthand for cost per mile or cost per thousand and is a common measure of volume in advertising.
CPC is cost per click
CPM formula is CPM = 1000 * cost / impressions
CPC = total_cost / number_of_clicks.
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