Entrupy Luxury

The Entrupy Luxury app is the most accurate, scalable way to certify the authenticity of luxury products -- anytime, anywhere. This objective, scientifically-proven approach protects both buyers and sellers in transactions of high-value products that are frequently counterfeited.

The app is accessible for resellers and marketplaces that buy and sell pre-owned luxury bags and accessories.

Used in conjunction with Entrupy’s proprietary microscopic lens attachment, the app guides users through the process of securing product information needed for accurate verification. This information is evaluated using artificial intelligence and microscopy, with comparisons to a curated repository of millions of microscopic surface images collected from over 200,000 known-authentic and known-fake products from around the world.

Trained to differentiate between authentic and fake items, Entrupy’s algorithms contribute to a near-100% accuracy rate, and with machine learning, every item that is authenticated helps improve the system, ensuring it is constantly adapting to the changing world of luxury goods.

If you are not a current customer, you can sign up to the Entrupy Luxury Authentication solution by visiting www.entrupy.com.

Currently, Entrupy Luxury Authentication certifies items from the following brands:

• Louis Vuitton
• Chanel
• Gucci
• Hermès
• Céline
• Prada
• Fendi
• Burberry
• Balenciaga
• Dior
• Goyard
• YSL
• Bottega Venetta
• Chloe
• Coach
• Valentino
• Givenchy
• MCM
• Salvatore Ferragamo
• Loewe
• Christian Louboutin
• Dolce & Gabbana

Why authenticate with Entrupy?

• AI-powered Objective Decision-Making: Eliminates reliance on specialist expertise and error-prone subjective assessments

• Highly Accurate, Financially Guaranteed: Near-100% accuracy rate with added protection against potential financial losses

• Built by Data Scientists: Founded and led by a highly-credentialed team including two PhDs

• Easy to Implement, Easy to Use: User-friendly application can be used with little training and vision-based approach requires no product modifications

• Proven Effective, Trusted Globally: Used by thousands of businesses large and small including brands, retailers, governments, online marketplaces and resellers