Highlo: shopping guide

Close the hundred open tabs and buy the products you, your family and household actually need.

With Highlo, the department store tailored to you for anything you want to buy online, and our AI shopping guide Addie, you can get help to:
- Shop across billions products in one place: From car seats to mattresses to belts to anti-snoring mouthguards (yes someone looked for that), we help you shop across products from every store online.
- Get expert guidance on where to start and what to choose: whether you’re looking for everything on the list for a new baby, new home or starting college, a set of new plates or even a very-specific-charging-cable, AI personal shopper Addie helps you learn about what’s out there and figure out what you want.
- See products curated just for you, with no sponsored links: see fewer, better products chosen just for you and what you care about, with surprisingly perfect recommendations that would have been buried deep within the pages of the internet.
- Compare items, dig deeper on reviews and features, and get all the information you need in one place
- Share with your people, and decide what to buy: Never ask the “have you seen the link I sent you” question again. A shared space to see and learn about products tailored to you, vote on and save options and have the “what-do-you-think-shall-we-get-it” chat and research in one place.
- Save and return to searches: a place to save the options you’re looking at, with Addie getting smarter on what you care about each time you explore a product with her.

No more 2am doom scrolling, giving up and starting again.
No more 45 tabs open with “best of” lists 3 years out of date and paid for by Amazon.
No more group chat where half the history is super long link dumps and increasingly angry “have you looked at this yet” messages.

Let’s go shopping.