Jomhor | جمهور

JOMHOR: Connecting Businesses and Crowds for Growth and Income
JOMHOR is an innovative mobile app designed to help businesses attract more customers to their physical locations by organizing live crowd events, while offering individuals a simple way to earn extra income by participating. Rooted in the behavioral science principle of social proof—where crowds signal popularity and draw attention—JOMHOR transforms quiet venues into vibrant hubs, benefiting both businesses and participants.
How JOMHOR Works

Event Creation (Businesses):
Businesses, such as cafés, restaurants, or shops, use the JOMHOR app to schedule crowd events. They specify the date, time, location, number of participants, and budget, which includes payments for attendees. The app handles all logistics, from participant recruitment to payment processing, making it easy for businesses to create a lively atmosphere.
Participant Sign-Up (Individuals):
Individuals register on the JOMHOR app to browse and join events in their area. They see details like event location, time, and payment offered. Participation requires no skills or sales—just showing up. This low-effort model makes it accessible for students, part-timers, or anyone seeking extra income.
Event Execution:
On the event day, participants check in via the app, possibly using geolocation or QR codes for verification. Their presence creates a visible crowd, signaling popularity and attracting organic customers. Businesses may offer promotions to enhance engagement.
Payments and Ratings:
After the event, participants are paid through the app’s secure payment system. Both businesses and participants can rate each other, ensuring accountability and quality. Businesses may receive analytics on attendance and customer engagement to measure success.

Key Features

User-Friendly App: Simplifies event creation, sign-ups, and management for all users.
Customizable Events: Businesses set participant numbers, duration, and promotions to suit their needs.
Secure Payments: Fast, transparent payments for participants via integrated systems.
Attendance Verification: Tools like geolocation ensure accurate participation tracking.
Ratings System: Builds trust through mutual feedback between businesses and participants.
Analytics: Provides businesses with data on event performance and foot traffic.
Scalability: Supports businesses of all sizes, from local shops to larger venues.

Benefits for Businesses

Increased Foot Traffic: Crowds create social proof, drawing organic customers to busy venues.
Cost-Effective Marketing: More affordable than traditional ads, with direct impact on physical locations.
Market Testing: Businesses can test promotions or offerings during events to gauge interest.
Community Engagement: Events foster customer loyalty and word-of-mouth promotion.
Data Insights: Analytics help refine marketing strategies and maximize ROI.

Benefits for Individuals

Easy Income: Earn money by simply attending events, with no skills required.
Flexible Schedule: Choose events that fit personal availability.
No Sales Pressure: Participation is low-effort, focusing only on presence.
Local Discovery: Explore new businesses while earning.
Secure Earnings: Payments are handled reliably through the app.

Behavioral Science Foundation
JOMHOR leverages social proof, a proven psychological principle where people are drawn to busy places, perceiving them as popular or high-quality. A bustling café, for example, attracts more customers than an empty one. JOMHOR creates these crowds to kickstart organic foot traffic, similar to how crowdfunding platforms use early backers to build momentum.
Use Cases

Cafés/Restaurants: A new eatery hosts a crowd event to appear popular, attracting passersby.
Retail Stores: A shop launching a sale uses JOMHOR to draw customers.
Event Venues: Gyms or coworking spaces host events to showcase facilities.
Pop-Ups: Temporary businesses create buzz to maximize short-term sales.