Mellow: Learn to Budget & Save

Use Mellow with your kids to make financial education fun for the entire family! Teaching your children about the value of money and managing allowances has never been easier. Parents can manage children's pocket money, give tasks and reward them instantly, monitor children's saving and goal progress all in one place.

Mellow helps families teach great money habits and get chores done. Your kids will get a headstart in developing their money management skills, an innovative entrepreneurial mindset, self-discipline, and a sense of responsibility.


Who we are:

Founded by Forbes Under 30 leaders, the Mellow team aims to transform financial education into something fun, impacting one family at a time. We hope to bring families closer together and offer convenience and value to both parents and kids.


The name "Mellow" originates from the famous marshmallow experiment of Stanford University. Based on the concept of delaying gratification and self-control, Mellow is born to enable kids to learn financial concepts anytime, anywhere. 


Mellow is the best solution for parents and kids in their day-to-day lives, from giving tasks to rewarding kids for their achievements. Your kids will learn all about money management, saving, smart spending, and budgeting. We expect to accompany your children from their Mellow piggy bank to their first bank account, with the fun compounding all the way.


"Mellow builds the necessary foundation for children for future financial management." - Lifehacker


Key Features for Parents:
- Set a weekly or monthly pocket money schedule
- Give tasks for your kids to complete, such as doing homework and chores, exercising, etc.
- Reward your kids for completing tasks and challenges
- Keep track of your kid's saving and goal progress
- Teach money habits and reinforce good habits
- Turn money lessons into a fun family activity


Key Features for Kids:
- Earn extra rewards and allowance by completing tasks
- Grow their piggy bank savings
- Save up daily for their goal
- Track their learning progress and achievement
- Jumpstart their financial education while having fun!


Awards:
- Forbes 30 Under 30
- TechCrunch Top Picks Startup In FinTech
- Alibaba JUMPSTARTER's Top 3 Startup In Financial Services
- Zurich Innovation Championship APAC Winner
- Featured by major media including SCMP, BusinessFocus, and Startup Beat.


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