Mom Badge

Mom Badge creates space for women to be seen, supported and celebrated in their work as mothers. Believing motherhood is empowering, we ask the question, "What if when you became a mom, instead of losing yourself, you found yourself?" Mom Badge is an easy-to-use tool to celebrate moms in all the moments they don't often choose but lean into for their people.

Moms and mom friends give and receive badges to celebrate and encourage each other in the small moments and larger experiences that make up their journey as moms. Join us as we transform motherhood from surviving to thriving.

Users can attach digital gift cards to badges: send a digital Starbucks gift card with an “Up All Night” badge or a digital Door Dash gift card with a "Had a Baby" badge. Mom Badge includes Starbucks, Door Dash, Amazon, Target, and Sephora digital gift cards.

Our newest feature allows users to send video messages to encourage mom friends.