Pat LaFrieda's Big App for Meat

★ #1 APP IN LIFESTYLE CATEGORY ★
ANTHONY BOURDAIN: Download the latest app from ZPZ and Meat Yoda, Pat LaFrieda and get slicy!
M. BATALI: Check it out - My pal Pat LaFrieda has the greatest meat/butcher app of all time. Just in time for thank you gifts!
NY TIMES: Pat LaFrieda’s Big App For Meat gives you a butcher’s-eye view, with 360-degree videos of cuts of meat, quick tutorials on butchering, and full explanations of how an animal is broken down for dinner.
GIZMODO: The app, which was made by Zero Point Zero Production (they make Anthony Bourdain's No Reservations) is super slick, is deliciously visual, you've never seen meat like this before.
ANNE BURRELL: Need help figuring what cut of meat to use for your holiday dinner? Get the Pat LaFrieda big meat butcher app! It tells you EVERYTHING you need to know about meat!

★ NAMED IPAD APP OF THE WEEK ★

Like meat? Then you’ll love this app (and it’s a must-have for holiday cooking). This is the first-ever definitive butcher’s guide to every cut of meat, featuring New York’s famed butcher Pat LaFrieda—produced by the creators of ANTHONY BOURDAIN: NO RESERVATIONS, the EMMY Award-winning Zero Point Zero Production.

Big App for Meat covers every cut of meat, with over 200 different cuts of beef, lamb, pork, veal and poultry, complemented by hi-res photography and detailed descriptions.  There’s also over 50 minutes of premium video, where master butcher Pat LaFrieda demonstrates techniques you can use at home, and shares his four generations of butchering secrets. From sharpening your knife to what to look for in a dry-aged steak—Pat shows you how it’s done.

You can test your meat knowledge with the Great Meat 101 Quiz, and challenge your friends via Apple’s Game Center. And for first time ever, LaFrieda Meats will be selling directly to consumers nationwide, via a one-click access to the online store where users can purchase the best steaks, chops and burgers—straight from the source, LaFrieda Meats.

Pat LaFrieda is a fourth-generation butcher whose family has been in the wholesale meat business in NYC for almost 100 years, and he provides the best quality meat to over 1000 restaurants nation-wide. LaFrieda Meats has revolutionized the burger industry, and Pat has created some of the most iconic custom burger blends, including the Shake Shack burger.

For more info and a video demo of the app, go to: http://www.zeropointzero.com/meat

INCLUDES:

★ BROWSE the over 200 cuts of beef, lamb, pork, vealer, chicken, turkey and duck with detailed descriptions and diagrams
★ WATCH over 50 minutes of premium video content where Pat demonstrates butcher techniques you can use at home, like how to french a rack of lamb or how to grind your own meat
★ VIEW gorgeous photography of every cut of meat, so you’ll know exactly what your meat should look like when you go to the butcher counter
★ SPIN the 360-degree interactive rotating meat cuts. They’re really cool!
★ LEARN where your meat comes from with the interactive guide showing the cut location on the animal
★ SEARCH for the best meat cuts to use in your favorite recipe
★ PLAY the Great Meat 101 Quiz where users can test their butcher knowledge and compete against others via Apple’s Game Center. Fun for adults and kids!
★ SHOP online and one click to purchase the highest quality meats directly from LaFrieda Meats. Always shipped to your home fresh & NEVER frozen
★ SHARE your new butcher skills or meat knowledge on Facebook and Twitter
★ UPLOAD photos of your own meaty masterpieces for the whole community to see.

NOTE: The app comes loaded with a deep library of HQ video, photos and interactive 360-degree spins, so downloading the app may take 10 minutes or more, depending on the speed of your WiFi connection. It's worth it, we promise!

SUPPORT: We welcome your feedback! Please send questions and comments to meatapphelp@zeropointzero.com