Reeler

SUPER LOCAL
Reeler was started here in Hawaii, by fishermen for fishermen, fish lovers and seafood connoisseurs! We are committed to helping locals eat better, in a way that helps the planet we all call home. We strive to revitalize a sense of community by helping people eat local food. Available in every zip code in the state of Hawaii.

SUPER FRESH
Few people know just how old the fish in grocery stores actually is. The majority of fish in stores is over 3 weeks old! And a lot of it is from halfway around the world! That's just crazy. Reeler gives you access to fish and seafood that is hours fresh, not weeks old. You could only get it fresher if you caught it yourself!

DO YOU KNOW WHERE YOUR FISH COMES FROM? NOW YOU DO!
Reeler takes the guesswork out of buying fish. Is it fresh? Is it local? Was it caught sustainably? Is the fish actually what they say it is? Yes! because you are buying directly from the person who caught it. You’ll be able to taste the difference!

EAT HEALTHY
Locally caught, wild, organic, nutrient rich seafood from pristine Hawaiian waters. Fish is filled with omega-3 fatty acids and vitamins such as D and B2 (riboflavin). Fish is rich in calcium and phosphorus and a great source of minerals, such as iron, zinc, iodine, magnesium, and potassium. The American Heart Association recommends eating fish at least two times per week as part of a healthy diet.

GO GREEN
Feel confident that the fish you buy is truly sustainably caught, the most eco friendly way. Reeler only allows a small percentage of fishermen on our site, those who use exclusively the most sustainable eco friendly methods of fishing. Download now to see more about our stance on sustainability, and our commitment to zero bycatch!

SIMPLE ORDERING
Get notified as soon as a fresh catch is posted by a fisherman in your area. Reserve your fish, get directions to your pickup location, then conveniently and securely pay in the app! You can also read and write reviews for each seller.

PICKUP OR DELIVERY
Pickup your fish from fishermen in your area; it's worth the trip! Most buyers have a Reeler fisherman within 3 miles of their home! Some fishermen are also willing to deliver, so you can sit back and plan the amazing meal you're about to make with the freshest seafood ever!

EXCEPTIONAL VALUE
You save, while passing on more value to the fishermen!
Since Reeler cuts out several middlemen from the current supply chain, not only do you get your seafood much fresher, you save compared to in store prices! Fishermen also get the benefit of much higher earnings for their catch.

GREAT RECIPES
We have curated a list of local favorites to give you lots of ideas on how to prepare delectable dishes from the freshest fish you'll ever eat! From ruby red Seared Ahi, to light and flaky Fish and Chips! Download Reeler now to see what you're missing out on!

Visit Reeler.app for more details!