Tiny Rituals

For those seeking meaning, inspired by intention, and connected by ritual

In 2007, we visited India and witnessed the malnutrition that children faced who were living in impoverished communities. Wanting to help, we created Tiny Rituals to tackle Vitamin A Deficiency Disorder (VADD) by donating 10% of the profits to supplying vital nutrients to at-risk children.

Vitamin A Deficiency Disorder (VADD) is the number one cause of childhood blindness and a major cause of childhood death. Over 20 million children in India are at risk of having this preventable disease.

With each purchase, you're providing children and their nursing mothers with adequate amounts of Vitamin A to protect them from VADD.

Ton of new items added all the time because we want to make sure you are always expressing your most empowered and authentic self. The Tiny Rituals app is here to give you an amazing and seamless shopping experience with uplifting content to brighten your day.