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Bing To Become iPhone's Default Search Engine : It's About Money & Hatred

January 21, 2010


We've told you yesterday about the whole "Bing to become iPhone's default search engine" story. While most of you hate the idea, and some of you don't mind, it seems like this would be more serious than we thought. There is a couple points behind that according to CNBC's Jim Goldman; First of all, the iPhone is an extremely interesting platform for Microsoft. Apparently the Bing iPhone app:
"became Microsoft's best mobile search by volume of queries, better than the traffic Verizon drives to Microsoft, and Bing is already the default the search engine across that network."
Secondly, Steve Jobs has apparently some serious issues with Google's CEO Eric E. Schmidt, as reported by Goldman:
Jobs hates Eric
Lastly, and this is probably the most interesting bit for you iPhone owners, he's claiming that every time you do a Google search on mobile Safari and you click an ad, Apple gets a payment. This is very likely in my opinion, and since Microsoft's cut backs are higher than Google's, it would be very interesting for Apple to make such a deal. While we might discuss on Jobs' personal issues with Schmidt, the cash argument is more than valid. What's your take on this?

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