by Phil Wheeler
June 1, 2010
Distimo for May 2010, clearly shows the average number of days that applications across various categories stay at the top of the App Store rankings. Distimo compiled their data from November 2009 to April 2010 and uncovered that paid applications in the Top Overall, Games and Business categories stay in the Top 100 for an average of 27, 39 and 59 days, respectively. On the other hand, however, free applications only remain in the Top 100 for a significantly shorter time and these are on average 19, 21 and 39 days, respectively. As with all statistics there is an exception to prove the rule and in this case it appears to be the Entertainment category, whereby free apps stay in the Top 100 for a slightly longer period of time than paid applications; 43 days compared to 38 days.