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White British iPhone 4 Mystery Debunked

June 28, 2010

Yesterday's mysterious clip from Sky News featuring white iPhone 4's in a London Apple Store started another round of wild speculation about this elusive model. The story behind it is not the conspiracy some might have imagined.

Telegraph's Shane Richmond took some time today to explain how this handset ended up in front of Sky's cameras, and in short, it was just a review unit:

"The woman in the clip talking about the iPhone 4 is Claudine Beaumont, our Technology Editor, and the white iPhone 4 in her hand is the review unit that Apple gave us. Claudine tells me that she was offered a choice of a white or black handset and decided on white. Inexplicably she also chose to decorate it with a horrible green bumper but that’s beside the point. [...]"

Sorry folks, nothing to see here... move along.

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