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WWDC 2012 Announced (Updated: And Sold Out)

WWDC 2012 Announced (Updated: And Sold Out)

April 25, 2012
Apple’s Worldwide Developer’s Conference (WWDC) for 2012 has been announced. The five-day conference will be held from June 11-15 in San Francisco, California at the Moscone Center. This year's event is open to members of Apple's iOS Developer Program, iOS Developer Enterprise Program, or Mac Developer Program. The price for this year's event: $1599. Amazingly, tickets were sold out just two hours after they were made available. Typically used by Apple to announce new products, WWDC 2012 could see the appearance of iOS 6, OS X Mountain Lion, and perhaps, the next generation iPhone. Says Philip Schiller, Apple's senior vice president of Worldwide Marketing:
“We have a great WWDC planned this year and can’t wait to share the latest news about iOS and OS X Mountain Lion with developers. The iOS platform has created an entirely new industry with fantastic opportunities for developers across the country and around the world.”
Activities at Apple’s WWDC 2012 include:
  • more than 100 technical sessions presented by Apple engineers on a wide range of technology-specific topics for developing, deploying and integrating the latest iOS and OS X technologies;
  • 100 hands-on labs staffed by more than 1,000 Apple engineers providing developers with code-level assistance, insight into optimal development techniques and guidance on how they can make the most of iOS and OS X technologies in their apps;
  • the opportunity to connect with thousands of fellow iOS and OS X developers from around the world—last year more than 60 countries were represented;
  • engaging and inspirational lunchtime sessions with leading minds and influencers from the worlds of technology, science and entertainment; and
  • Apple Design Awards which recognize iPhone®, iPad® and Mac® apps that demonstrate technical excellence, innovation and outstanding design.
  Please go to the Apple Worldwide Developers Conference 2012 website ( for updates and more information. Developers who are unable to attend this year’s conference can access and watch all technical sessions from the Apple Developer website ( as soon as they are posted for free. For our initial take on what WWDC 2012 could mean for you, please check out our March report. AppAdvice will have much more information about WWDC 2012 as the event draws closer. Stay tuned.

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