The New York Times Introduces A New App Called NYT Opinion
June 4, 2014
The New York Times has introduced a new product. NYT Opinion is a standalone subscription to all of the publication’s opinion coverage, along with a continuous feed of commentary from The New York Times and other sources from around the globe.
Available for $6 per month, NYT Opinion is available through a free iOS app and the NYTimes.com website. The product is free to all existing core digital and home delivery subscribers, as well as to Times Premier subscribers.
According to Denise Warren, executive vice president, digital products and services, The New York Times:
As the first standalone digital subscription to focus on one specific content area, NYT Opinion seeks to satisfy those readers who want even more engagement with Times commentary by delivering an incredibly rich user experience rooted in a continuous stream of world-class news analysis on both mobile and on the web.Edited by Paul Smalera, a former editor at Reuters and Fortune, the NYT Opinion app features two primary “streams” of information. The first is called “Today,” which includes all articles from the opinion section at NYTimes.com. “Op-Talk” features a curated stream of commentary from around the Web. The NYT Opinion app is available to download by following this link.
