FeedbackIgniteAI

The Problem:
90% of early career and 70% of established professionals say they don't get enough feedback to help them learn and grow in their careers*. That's positive feedback to help them build confidence and self-esteem, and constructive feedback that helps them learn and grow in their role.

Organizations and managers struggle to provide regular, constructive, and impactful feedback. Employees feel undervalued and unsupported, leading to disengagement, lower morale, and missed chances to improve their performance. Managers struggle for time to give feedback well and often lack the skills and the tools to help them do it more effectively in a way that helps their people engage, develop and perform to the best of their potential.

Example: A top performer
Sarah is a high-performing software engineer. She likes the company, her boss, and the team. Despite consistently meeting deadlines and getting good reviews, her manager rarely gives her feedback. What does she want to know? How she's doing, her particular strengths and development areas, and to discuss her career. It's not a big problem now, but it's a mild irritation that will grow if it is not dealt with effectively.

Sarah's manager, Elaine, wants to help but finds it difficult to give feedback. She doesn't want to patronise Sarah by just offering praise, but she also doesn't want to upset her by criticising her - mostly - very good performance.

Elaine wants to help Sarah and sees that her profile around the business isn't as high as her performance deserves. In some areas of the business, she has a reputation for being immature because of a couple of incidents dating back three years.

The Solution:
Feedback Ignite revolutionizes feedback delivery. Powered by AI, it simplifies crafting actionable, growth-focused feedback that builds trust and drives engagement. Whether in 1-to-1s, appraisals, or on-the-spot conversations, Feedback Ignite helps managers give meaningful feedback in seconds.

*Gallup 2013 in a study of 1000 fast growth and tech businesses in the UK and US.