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Amazon Echo Look

The Amazon Echo Look Is a Hands-free Camera and Style Assistant

April 26, 2017

On Wednesday, Amazon unveiled its newest Echo product. The Amazon Echo Look comes with a built-in camera that’s intended to “help you look your best.”

Currently available by “invitation only,” the $199 Echo Look allows you to take full-length photos and short videos using just your voice. It does so with a hands-free camera that features built-in LED lighting, depth-sensing camera, and computer vision-based background blur.

The Amazon Echo Look also includes a companion app that you can use to build a personal lookbook and share your photos.

Other features include:

  • Get a second opinion on which outfit looks best with Style Check, a new service that combines machine learning algorithms with advice from fashion specialists
  • Echo Look helps you discover new brands and styles inspired by your lookbook
  • Ask Alexa to read the news and audiobooks, set alarms, get traffic and weather updates, control smart home devices, play music, and more
  • Always getting smarter and adding new features, plus thousands of skills like Starbucks, Fitbit, NPR, and more

We’re still trying to wrap our heads around the Echo Look, which sounds a lot like a late April Fool’s Day prank, but it isn’t. Nonetheless, we hope to get our hands on one soon. In the meantime, you can request an invitation to buy one at

Would you consider buying the Amazon Echo Look? Let us know below.