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Apple's Online Store Goes Down Ahead of Today's 'iPhone 7' Event

The next iPhone coming at 10 a.m. PDT
Apple Announces
September 7, 2016

The Apple online store is now offline ahead of today’s media event.

Looking to buy something from Apple’s online store? Put your credit card away. Ahead of today’s “iPhone 7” event, Cupertino has closed its online commerce site. When it goes back online later today, Sept. 7, expect to see lots of new goodies

As a reminder, Apple’s fall event begins at 10 a.m. PDT. You can stream the event online or through Apple TV. AppAdvice will provide commentary throughout and after the event.

Besides the next-generation iPhone, Apple is expected to unveil the “Apple Watch 2” at today’s event.

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