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| May 8, 2013
T-Mobile Sold 500,000 iPhone Handsets In Less Than One Month
Less than one month following the launch of T-Mobile's iPhone handset on April 12, 2013, the "un-carrier" has announced that it has sold more than 500,000 handsets. The news appeared yesterday evening alongside the network's first quarter earnings report, in which the carrier noted that it saw a 7 percent dip in revenue for the period ending March 31, compared with the previous year's results. As reported by All Things D:
“Our first quarter operating metrics and financial results are showing positive impact from the changes we began making in the fourth quarter. CEO John Legere said in a statement, adding that the company added T-Mobile branded customers for the first time since early 2009. “Things only get more exciting from here, having brought T-Mobile USA and MetroPCS together to create the wireless industry’s value leader and premier challenger.”The carrier's merger with MetroPCS was indeed finalized recently, though T-Mobile's CEO has since announced that a MetroPCS iPhone handset isn't an immediate concern. More recently, T-Mobile launched a new iPhone 5 ad, in which AT&T's "overcrowded" 4G network is criticized, and viewers are told:
Only T-Mobile lets your iPhone 5 be as great as an iPhone 5.While T-Mobile suffered a year-to-year financial dip, its quarterly numbers nevertheless increased, and it's indeed clear that the recent addition of the iPhone 5 will help the carrier gain momentum and increase profit in the second fiscal quarter. We'll keep you updated with further information on T-Mobile as we receive it.