E*TRADE Runs Ad For iPhone App During Lost Finale
by Ian
May 14, 2009
Say what you will about the economy, but E*TRADE apparently thinks the market is ripe to advertise their iPhone app on national television.
The Lost season finale just ended on the west coast and during this prime air time we spotted an ad from E*TRADE just for their free iPhone app, E*TRADE Mobile Pro. We're not certain if this is the first ad for an iPhone app outside of Apple's own "there's an app for that" ads to make it onto national television, but it certainly appears to be the most high profile and, given the popularity of Lost, probably the most expensive.
This marks an interesting point in the iPhone's development because it says the iPhone is an important enough platform that third parties are ready to advertise their apps nationally.
Did you see the ad? Is this the first iPhone ad on national television? Let us know in the comments.
