BEP360: Will.i.am, Drop That App Now
by Joe White
January 29, 2011
Will.i.am, of The Black Eyed Peas, has created an interesting application. The app is called BEP360, and it uses augmented reality to place users in the middle of a music video.
Users of the application view a music video through the iPhone's screen. However, when turning the iPhone horizontally, they get a 360 degree, panoramic view of the entire video, as if standing right in the middle of it.
This means users can see different aspects of the video as they watch it. Or, they can spin around, checking out one direction before turning 180 degrees to see what's behind them.
Currently, BEP360 is on sale, and is available to download for $0.99. Check it out, and let us know your thoughts in the comments. Alternatively, take a look at the video below (which isn't iDevice friendly, I'm afraid) for more information on BEP360.