December 12, 2013
Just a couple of weeks after its last major update, which delivered a number of timeline enhancements, Loom has received yet another major update. This time, the latest update to the well-designed photo and video storage and management app adds a significant new feature in the form of video playback support. As a result, with the newly updated app, you can now play any video directly from your camera roll or Loom library. All videos uploaded from your iOS device, Mac, or external hard drive are supported by this new feature. As explained by the Loop team, Loom's video playback makes use of some sort of "automagical" technology to ensure fast private video streaming:
As always, we store your original videos, untouched. Applying the same process we use for photos, we then transcribe three smaller copied versions of each video to create a customized “playlist” for each one. When you hit play, we instantly choose the best version for the job – based on Internet or cell connectivity and device capability. If conditions start out less than ideal, we send in the first version that is tailored to get through. Then we instantly step up the quality when your connectivity improves. Seem familiar? It might be because you experience a similar type of streaming on Netflix. Except, you’re viewing your personal videos; streaming from your Loom library, on demand.If you can't see the video embedded above, please click here. Also including upload speed enhancements, updated settings, and bug fixes, the new version of Loom is available now in the App Store for free. The app is compatible with iPhone, iPod touch, and iPad running iOS 6.0 or later Loom is free to use for up to 5GB only. But it offers a couple of annual plans via in-app purchase for upgrading storage space: an additional 50GB for $39.99 per year or an additional 250GB for $99.99 per year. Loom now also lets you get free additional space by inviting your friends to Loom directly within the app. Just tap Get Free Space in Loom's settings to share your invite link via Facebook, Twitter, or email. For every friend you invite who ends up downloading and signing up for Loom, you and your friend each get 500MB of additional space. Note that you can earn up to 5GB of extra space only using Loom's invitation method.