by Brent Dirks
May 28, 2014
Interestingly, some of Apple’s earliest designs didn’t come from the company itself, but an outside designer – Frog. The Verge is highlighting a unique gallery of lost Apple prototypes from the 1980s. The head of Frog, Hartmut Esslinger, recently published a book, “Keep it Simple,” which highlights a number of wild prototypes. Esslinger was responsible for the “Snow White” design language that made the machines in the 1980s look smaller. Esslinger also claims to have taught Apple co-founder and former CEO Steve Jobs to put design first. So that makes the images even more interesting. Along with the pictured phone, there are a number of images of a laptop, watch, mouse, and more. While some of the prototypes still hold up today, I’m glad technology has improved. I can only imagine how much the “laptop” with a built-in floppy disc would actually weigh. Defintely head to The Verge and take a look at all of the images. More are also highlighted in Esslinger’s book. For other news today, see: Apple Releases iTunes Version 11.2.2 With A Minor Podcast Bug Fix, Apple Now Offering Modest Educational Discounts On iPads, and Apple Reacts To 'Ransomware' Incident Supposedly Caused By iCloud Hacking.