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Amazon Prime Video

Apple Plans to Announce Amazon Prime Video for Apple TV at WWDC

Apple TV
May 11, 2017

The wait is almost over. According to a new report from Buzzfeed, Apple will announce that Amazon Prime Video is coming to the Apple TV.

Here’s more from the report:

Sources in position to know tell BuzzFeed News that Amazon’s Prime video app — long absent from Apple TV — is indeed headed to Apple’s diminutive set-top box. Apple plans to announce Amazon Prime video’s impending arrive to the Apple TV App Store during the keynote at its annual Worldwide Developers Conference (WWDC) on June 5 in San Jose, CA. A source familiar with the companies’ thinking say the app is expected to go live this summer, but cautioned that the hard launch date might change. Amazon had previously declined to even submit a Prime Video app for inclusion in Apple’s Apple TV App Store, despite Apple’s “all are welcome” proclamations.

As part of the agreement, Amazon will also once again start to sell the Apple TV on its site. In late 2015, Amazon stopped sales of Apple’s device and Google Chromecast to “avoid customer confusion.”

Adding Amazon’s large streaming video catalog to the Apple TV could help to improve sales of the device. As always, Prime Video can be accessed on the iPhone or iPad through the companion iOS app.

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