March 4, 2013
The Samsung Galaxy S IV is expected to launch in 10 days at an Unpacked event in New York City. Very little is publicly known about the phone, and Samsung wants to keep it that way until March 14. Still, the South Korean company loves to play the game of tease. In a new Samsung ad, a young boy named Jeremy Maxwell is offered a chance to look inside a box that apparently houses the successor to the Galaxy S III. After opening the box in what appears to be a corporate board room, Jeremy takes off for home, box in hand. Once there, he sits down at a desk in his room, and the video ends with the words “to be continued.” Samsung is calling Jeremy their "secret messenger" at the Unpack event. Whether he actually shows up in New York, remains to be seen. However, we're pretty sure that we'll be seeing much more of him in ads over the course of the next 10 days. Take a look: According to AppleInsider, Samsung’s next flagship smartphone is expected to feature an eight-core Exynox processor with a separate eight-core graphics processor. In addition, the device is expected to feature a 4.99-inch SuperAMOLED display, 2 GB of RAM, a 13-megapixel rear camera, 2-megapixel forward camera, and Android 4.2.2 Jelly Bean. See also: Apple's Former Ad Guru Says It Is Time For Apple To Think Different Again, and Apple Showed Up, But It Was Samsung Who Took Home The Prize At The Oscars.